More Than Merch. More Than Marketing. The Story Behind Afraid of Human Promotions Retail LLC
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Welcome to Afraid of Human Promotions Retail LLC
At Afraid of Human Promotions Retail LLC (AOH PROMO RETAIL), we believe what you wear says something about who you are.
It's more than apparel. It's a statement. It's a way to support the musicians, creators, veterans, artists, entrepreneurs, and small businesses that make our communities stronger.
Founded by CEO, musician, and United States Navy Veteran Brandon Kulp and his daughter, COO, public figure, and content creator Bella Baddasse, Afraid of Human Promotions LLC (AOH Promo Retail) was built from a shared passion for music, creativity, and community.
What started as Bella helping sell merchandise for Brandon's band quickly became something much bigger. During one of the most difficult seasons of her life, the band's music, community, and purpose gave her the opportunity to rebuild, one step at a time. What began as selling merch became a renewed sense of direction, confidence, and belonging.
As a father-and-daughter team, Brandon's lifelong love of music and service blended naturally with Bella's passion for sales, branding, and connecting with people. Together, they built more than a retail store. They built a family-owned business dedicated to supporting musicians, creators, artists, and small businesses while creating products that help people wear what they believe in.
Because to us, merchandise has never been just merchandise.
It's a way to support a dream, build a community, and remind people that sometimes the smallest opportunity can change the course of someone's life.
Our mission is simple:
Support Bands. Build Brands. Strengthen Communities.
We offer band merchandise, creator collections, original streetwear, accessories, gifts, and unique products you won't find just anywhere.
Whenever possible, we proudly prioritize products that are Made in the USA because supporting American workers, manufacturers, and fellow small businesses matters to us.
Whether you're here to support your favorite band, discover a new creator, or simply find something that matches your style, we're grateful you found us.
🛍️ What We Offer
At AOH PROMO RETAIL, you'll find a growing collection of products designed for people who love music, creativity, and standing out from the crowd.
Our collection includes:
• Band Merchandise
• Creator Merchandise
• Original Streetwear
• T-Shirts
• Hoodies
• Hats & Beanies
• Stickers & Decals
• Air Fresheners
• Drinkware
• Gifts & Accessories
• Limited Edition Collections
We're always adding new products, new designs, and new collaborations, so there's always something fresh to discover.
🎸 Built by Music. Inspired by Creativity.
Music is where this all began.
As musicians and creators ourselves, we understand that merchandise is more than something you wear. It's a way to support the artists you love, represent what you're passionate about, and connect with a community.
That same mindset carries into everything we create.
Whether you're shopping for your favorite band, supporting a creator, or simply looking for something different than what's on every department store shelf, we want you to find products you'll actually be excited to own.
🇺🇸 Proudly Veteran Owned
Service.
Integrity.
Commitment.
Those values didn't end after military service.
As a veteran-owned business, we're committed to building a company that values quality, creativity, and community while supporting American-made products whenever possible.
Every purchase helps support independent musicians, creators, artists, and a small family-owned business that's passionate about what we do.
Why We Do It
AOH PROMO RETAIL has never been just about selling products.
It's about creating something we're proud of.
It's about supporting independent musicians, creators, artists, and small businesses.
It's about building a community where creativity is celebrated and individuality is encouraged.
Every product has a purpose.
Every collection has a story.
Every customer helps us continue doing what we love.
👥 Meet the Team
Brandon Kulp
Founder • CEO • United States Navy Veteran • Musician
Brandon Kulp founded Afraid of Human Promotions Retail LLC with one goal: to create a brand that supports independent music, creativity, and community.
As a proud United States Navy Veteran and guitarist for the bands Afraid of Human and 2 A.M., and DTK (Dressed to Kill), Brandon understands firsthand how meaningful merchandise can be for artists and fans alike.
His vision has always been simple:
Create products people are proud to wear while supporting the communities that inspire them.
Bella Baddasse
Chief Operating Officer • Public Figure • Content Creator
Bella Baddasse leads the marketing, branding, creative direction, social media, and day-to-day operations of Afraid of Human Promotions (Retail).
As a public figure, content creator, and host of Becoming Bella Badass 999| The Podcast, Bella is passionate about connecting people through authentic storytelling, creativity, and community. She believes every person, every creator, and every brand has a story worth sharing.
Her goal is simple:
Build a business that's authentic, creative, and centered around people, not just products.
Together, Brandon and Bella combine their passions for music, entrepreneurship, marketing, creativity, and community to build more than a retail store.
They're building a brand where musicians, creators, artists, and customers all have a place to belong.
🤝 Welcome to the AOH Family
Whether you're here to support your favorite band, discover a new creator, or find your next favorite piece of streetwear, we're glad you're here.
When you shop with Afraid of Human Promotions (Retail), you're supporting:
🇺🇸 A Veteran-Owned Small Business
🎸 Independent Musicians
🎥 Content Creators
🎨 Original Designs
🤝 Small Businesses
❤️ American-Made Products Whenever Possible
Thank you for supporting our dream.
Thank you for supporting independent artists and creators.
Thank you for supporting small businesses.
Most importantly...
Thank you for becoming part of the AOH family.
Support Bands. Build Brands. Strengthen Communities. 🤘🇺🇸
Yours truly,
Brandon Kulp & Bella Baddasse
The AOH Promotions Retail Team
Looking for promotional services, or custom merchandise??
Contact us at: aohpromoretail@gmail.com or by phone 215-872-3369
Find us on,
Facebook: Afraid of Human Promotions LLC
TikTok: @aohpromoretail_